Emotions and Consumption Behaviour by Isabella Soscia
Published By: Cheltenham, U.K. and Northampton, Mass.: Elgar ISBN: 978-0-85793-796-4 Date of Publication: 2013
Book Review Detail
Catherine C. Eckel of Texas A&M University
Review DOI: 10.1257/jel.52.1.211.r7 Review Pages: 222-23
Book Review Abstract
Catherine C. Eckel of Texas A&M University reviews, "Emotions and Consumption Behaviour" by Isabella Soscia. The Econlit abstract of this book begins: "Examines how emotions function in consumers from both a psychological and a managerial perspective. Discusses consumer emotions and behavior; happiness and unhappiness; pride and sense of guilt; anger and gratitude; and consumption emotions and the determination of postconsumption behavior. Soscia is at SKEMA Business School."