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Griffith Business School

July 12-13, 2012
4th Global Conference on SME, Entrepreneurship & Service Innovation (GCSMES)
Gold Coast, Queensland, Hyatt Regency, Sanctuary Cove, Australia
Conference Theme: ???SMEs, ENTREPRENEURSHIP & SERVICE INNOVATION AND SUSTAINABLE ECONOMIC DEVELOPMENT AND ENHANCEMENT OF LIVING STANDARD?? Submissions in the form of case study, conceptual, empirical and practitioner papers are invited in the following (but not limited) areas: Accounting; B2B; Branding; Competitiveness and Performance; CSR, Ethics and Governance; Creative Thinking, Creativity and Innovation; Cross Cultural Issues; CRM and E-commerce; Customer Engagement and Relationship Marketing; Entrepreneurial Marketing and Entrepreneurial Innovation Marketing; Environmental Quality Management and Sustainability; Family Business; Finance; Franchising and Outsourcing; Gender and minority issues; Green business; Human Resource Management; ICT and Innovation; International Marketing; International Business; International Management and Finance; Internationalisation of Small Firms; Knowledge Management and Entrepreneurship Education; Leadership and Governance; Marketing Research; Marketing Strategy; Mindfulness, Marketing and Entrepreneurship Track; Multinational and Transnational Enterprises; Operations Strategy; Service Innovation; Social Entrepreneurship; SMEs and Economic Development; SMEs and Sustainability; Strategic Management and Quality Research; Supply Network Management; Tourism and Hotel Research. [gem?_?? den Informationen des Anbieters - according to site editor's information]
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