The AI Shift: Gender Roles and the Changing Labour Market
Abstract
AI technologies are transforming production and employment across sectors, yet their impact on agriculture remains understudied. Historically, mechanization has driven agricultural productivity gains while displacing workers (Olmstead & Rhode, 2001). AI, described as a transformative technology (Brynjolfsson & McAfee, 2017), is poised to reshape agricultural labour markets, particularly in developing countries with low productivity.This paper examines AI-powered agricultural extension services through a randomized controlled trial (RCT) in India, assessing their impact on labour demand and farm productivity. Farming households, engaged in both agricultural and nonfarm work, allocate labour based on gendered roles. AI-driven advisory tools influence these allocations, altering labour demand across cultivation stages.
Three key findings emerge. First, AI-powered interventions increased paddy yields by 10%, raising profits per acre by 31%. Household income from nonfarm work declined by 65%—83% for men, 139% for women—but total income rose by 32%.
Second, AI-driven services significantly increased agricultural labour demand, particularly for women. Female labour use rose by 104% (82 additional workdays), with a 126% increase in family female labour and an 86% rise in hired female workers. However, despite greater labour input, productivity per worker declined, suggesting that AI enhances agricultural output but not individual labour efficiency.
Third, the total days worked remained unchanged, as reductions in nonfarm work were fully reallocated to farming. This shift lowered production costs, redefined gender roles in agriculture, and improved overall crop productivity.
This study contributes to three research areas: (1) AI’s economic impact on agricultural labour markets (Acemoglu et al., 2022); (2) AI adoption in agriculture and its effect on labour allocation (Fabregas et al., 2019); and (3) gendered labour outcomes in agricultural transformation (Doss, 2018). By addressing gaps in AI’s role in rural labour markets, this research offers new insights into its influence on farm productivity and employment transitions.