RFE: Conference Listings
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European Marketing Academy (EMAC);Corvinus University of Budapest
- September 23-25, 2010
- 1st EMAC Regional Conference "Marketing Theory Challenges in Emerging Societies" - European Marketing Academy
- Budapest, Corvinus University of Budapest, Hungary
- The conference is aimed to attract researchers interested in marketing issues in changing and growing markets, and issues regarding a regional perspective. All type of research approaches are welcome. Papers concerning theoretical contributions to transition economies, including marketing strategies, consumer behavior, market construction, institutional governance and practical implementation of marketing strategies in emerging markets are welcome. [gem?_?? den Informationen des Anbieters - according to site editor's information]
- JEL Code: