Replication data for: Promoting Healthy Choices: Information versus Convenience
Principal Investigator(s): View help for Principal Investigator(s) Jessica Wisdom; Julie S. Downs; George Loewenstein
Version: View help for Version V1
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LICENSE.txt | text/plain | 14.6 KB | 10/12/2019 11:03:AM |
Project Citation:
Wisdom, Jessica, Downs, Julie S., and Loewenstein, George. Replication data for: Promoting Healthy Choices: Information versus Convenience. Nashville, TN: American Economic Association [publisher], 2010. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2019-10-12. https://doi.org/10.3886/E113744V1
Project Description
Summary:
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Success in slowing obesity trends would benefit from policies aimed
at reducing calorie consumption. In a field experiment at a fast-food
sandwich chain, we address the effects of providing calorie information,
mimicking recent legislation, and test an alternative approach
that makes ordering healthier slightly more convenient. We find that
calorie information reduces calorie intake. Providing a daily calorie
target does as well, but only for non-overweight individuals. Making
healthy choices convenient reduces intake when the intervention is
strong. However, a milder implementation reduces sandwich calories,
but does not reduce total calories due to compensatory effects
on side orders and drinks. (JEL I12, I18, L81)
Scope of Project
JEL Classification:
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I12 Health Behavior
I18 Health: Government Policy; Regulation; Public Health
L81 Retail and Wholesale Trade; e-Commerce
I12 Health Behavior
I18 Health: Government Policy; Regulation; Public Health
L81 Retail and Wholesale Trade; e-Commerce
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