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Project Citation: 

Wisdom, Jessica, Downs, Julie S., and Loewenstein, George. Replication data for: Promoting Healthy Choices: Information versus Convenience. Nashville, TN: American Economic Association [publisher], 2010. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2019-10-12. https://doi.org/10.3886/E113744V1

Project Description

Summary:  View help for Summary Success in slowing obesity trends would benefit from policies aimed at reducing calorie consumption. In a field experiment at a fast-food sandwich chain, we address the effects of providing calorie information, mimicking recent legislation, and test an alternative approach that makes ordering healthier slightly more convenient. We find that calorie information reduces calorie intake. Providing a daily calorie target does as well, but only for non-overweight individuals. Making healthy choices convenient reduces intake when the intervention is strong. However, a milder implementation reduces sandwich calories, but does not reduce total calories due to compensatory effects on side orders and drinks. (JEL I12, I18, L81)

Scope of Project

JEL Classification:  View help for JEL Classification
      I12 Health Behavior
      I18 Health: Government Policy; Regulation; Public Health
      L81 Retail and Wholesale Trade; e-Commerce


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