Online Ad Auctions
American Economic Review
vol. 99,
no. 2, May 2009
(pp. 430-34)
(Complimentary)
Citation
Varian, Hal R. 2009. "Online Ad Auctions." American Economic Review, 99 (2): 430-34. DOI: 10.1257/aer.99.2.430JEL Classification
- D44 Auctions