On the Potential of Neuroeconomics: A Critical (but Hopeful) Appraisal
B. Douglas Bernheim
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| Article Citation |
Bernheim, B. Douglas 2009. "On the Potential of Neuroeconomics: A Critical (but Hopeful) Appraisal." American Economic Journal: Microeconomics, 1(2): 1–41.
DOI:10.1257/mic.1.2.1
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| Abstract |
This paper attempts to identify and articulate the specific ways in
which the emerging field of neuroeconomics might shed light on traditional
positive and normative questions in economics, as well as
the likely limitations of its potential contributions. It sets forth both
reservations and reasons for guarded optimism. (JEL D01, D87)
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| AEJ Discussion Forum |
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| Authors |
Bernheim, B. Douglas (Stanford U)
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| JEL Classifications |
D01: Microeconomic Behavior: Underlying Principles
D87: Neuroeconomics
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